Hico Apparel is Back: Continuing Our Mission

Hico Apparel is Back: Continuing Our Mission


---


We’re thrilled to announce that Hico Apparel is officially reopening! After a brief summer hiatus, we’ve taken the time to recharge, refocus, and come back stronger than ever. Our passion for celebrating Hico and creating apparel that resonates with our hometown pride has only grown, and we can't wait to share what's next with you.

**Why We Started Hico Apparel**

When we first launched Hico Apparel, our goal was simple: to capture the unique spirit of Hico, Texas, in designs that locals could wear with pride. From the beginning, we've been driven by a love for our community and a desire to fill the gap we saw in local boutiques. We wanted to create something that spoke directly to the heart of Hico—its history, its people, and its charm.

Every t-shirt, sweatshirt, and piece of jewelry we design is made with love and intention. We personally design, print, cut, and press each item in our home, ensuring that every piece reflects the care and quality that Hico deserves. This hands-on approach is at the core of our business, and it’s what makes Hico Apparel special.

**What’s Next for Hico Apparel**

As we reopen, we're excited to continue this journey with you. We’re bringing back some of your favorite designs, like the Original Hico Design and the 1883 Design, which both received such a positive response earlier this year. We’re also looking forward to introducing new pieces that capture the evolving vibe of our town while staying true to the essence of Hico that you know and love.

While you might notice a fresh look here and there as part of our rebrand, our mission remains the same: to create simple, meaningful designs that celebrate our hometown. We're committed to offering you the best of Hico, whether you’re shopping online or visiting us at local event markets.

**Join Us in Celebrating Our Reopening**

We’re incredibly grateful for the support you’ve shown us since we first launched. Your enthusiasm and love for Hico Apparel are what keep us going, and we’re excited to continue this journey with you. Whether you're a long-time customer or new to Hico Apparel, we can’t wait for you to see what we’ve been working on.

Thank you for being a part of our story. Here's to new beginnings and to celebrating the spirit of Hico—together.

Stay tuned for updates on new products, upcoming events, and everything else we have in store. We’re back, and we couldn’t be more excited!

---

Back to blog

Leave a comment